Getting New Digital Ideas to Market Is Full of Unknown Requirements and Risks
Companies are looking to get their digital initiatives off the ground as quickly and efficiently as possible. In many cases, businesses are developing and testing specific digital capabilities that have never been tried before. This requires strategy, prototyping, UI/UX design, and test.
Many delivery teams may not have the necessary tools and infrastructure in place to properly experiment and test their new innovations. They need to be able to anticipate different use cases and performance requirements. In other cases, they simply may not know what questions to be asking. How can they get a minimally viable product (MVP) to market as quickly and efficiently as possible? How can they minimize their risk without hampering their innovation efforts?